I am the owner of Wildflower Bridal + Beauty and co-owner of E+D The Beauty Loft. I was born in Oaxaca, Mexico but moved to the U.S. when I was 4. I’ve made Idaho my home since then, and was raised in a little farm town in south Idaho tucked in the mountains. I have always had such a drive and passion for doing hair and makeup, that I used to be the girl all your friends would go to to get hair and makeup done for prom! When I was 16, I started doing hair and makeup as a freelance artist. In 2014, I made the move to Boise, ID where I started my professional journey by enrolling in cosmetology school, and have been in the industry for 13 years now!!
HELLO
TH
ERE
I'M ERIKA
ORIGINALLY, I STARTED MY BUSINESS AS ERIKA’S BEAUTY ARTISTRY IN 2017. 2020 WAS A BIG YEAR!! I REVAMPED MY BUSINESS INTO WILDFLOWER BRIDAL + BEAUTY, A SALON BASED LOCATION OFFERING TRAVELING HAIR AND MAKEUP, AND ALSO CO-OPENED E+D THE BEAUTY LOFT! I AM AN EDUCATOR AND MENTOR AT HEART, AND I THRIVE IN TEACHING WOMEN HOW TO FIND AND BUILD CONFIDENCE. WHETHER IT’S THROUGH MY ONLINE PLATFORM, TEACHING YOU THE BASICS ON AN EVERYDAY MAKEUP LOOK, MENTORING WOMEN ON CREATING A SUCCESSFUL BRIDAL BUSINESS, OR BEING THE LUXURY HAIR AND MAKEUP ARTIST ON YOUR WEDDING DAY! THERE ARE MILLIONS OF WAYS WILDFLOWER BRIDAL + BEAUTY CAN BE A PART OF THE SPECIAL CHAPTER YOU’RE ABOUT TO EMBARK ON. LET’S GO!
LOVES
You can find me enjoying life as an entrepreneur, I love hiking with my 2 pups on trails and in the foothills of Boise
My hubby and I enjoy finding the newest food spots (We are huge food lovers).
I LOVE FIX UP PROJECTS AND GARDENING IN THE SUMMER! AS MUCH AS I AM A WORKAHOLIC, I LOVE BEING A HOME MAKER TOO!
My city boy lover and I have been married for 3.5 years, but been together almost 9 years! In my free time